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10/28/16

JanSport x I Love Ugly Capsule Collection 2016

We are proud to announce our second back-pack collaboration with I Love Ugly.

Due to the worldwide success of the first release, we wanted to release the second collection with strong design ties to the first, with updated aesthetics and materials. The bags are all made out of a high-quality wool felt and a new silhouette is also being introduced - the platform.

This collaboration leverages the best of JanSport’s heritage as the original backpack brand and brings together I Love Ugly’s iconic aesthetic to resonate with the brands refined, sophisticated, simple style to produce three timeless pieces. The bags were designed with three creative professionals in mind; a musician, designer and a photographer.

There will be three styles available.  The Axiom, Iron Sight and Platform.

The packs will be available from here (www.JanSport.co.nz) as well as the select premier retailers below, nationwide from the 1st of November.

NZ Retailers

I Love Ugly - Auckland / Wellington

Superette - Auckland / Wellington / Christchurch

Loaded - Auckland

Modern Collective - Whangarei 

Fallenfront - Raglan

Sidecar - Nelson

Infinite Definite - Christchurch

Slick Willys - Dunedin

From left to right: Axion / Iron Sight / Platform

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